Idea
The idea behind Yakult Parade was to use the little bottles as a base for creating characters from comics, movies, animations, and other themes.
To make each collection displayed stand out from the others, I set a challenge for each one, which can be seen below each title.
To make each collection displayed stand out from the others, I set a challenge for each one, which can be seen below each title.
The bottles are hand-painted with special markers, and I photograph them myself.
*This project has no affiliation with Yakult. The bottles were simply used as a medium for the creations.
*This project has no affiliation with Yakult. The bottles were simply used as a medium for the creations.
Superheroes
This was the first collection produced, and the idea for the backgrounds was to use vibrant colors that harmonized with the characters.
Star Wars
This was one of the collections that required more detail due to the characters' specific traits. I also used elements found around the house to create the environment, which evokes scenes from the movies.
Chaves
The main challenge of this collection was producing the setting, particularly Chaves' own neighborhood, which was made out of cardboard to ensure the background colors wouldn't clash with the characters' colors.
Minions
The difference in this collection was that I used different heights for the characters by cutting and pasting parts of the Yakult packaging itself.
Grafitti
The endless possibilities and the level of difficulty in this collection make it different from the others, as trying to imitate the work of these artists is no easy task.
Flintstones
The difference with this collection is the exposure of the original label of the packaging. I also used stone-textured paper from school to create the background.
Street Fighter
For the background in this collection, I decided to project the official game environments onto a TV screen, an interface that matches the context perfectly.
Turma da Mônica
The most minimalist collection of the group, the challenge in this one was portraying the comic backgrounds, which are a key part of Mauricio de Souza's stories.
Yakult Parade here (BR)
The Yakults made a splash in the distribution newspapers in Brazil.
Yakult Parade there (UK)
And the collection made it to the newspaper celebrating 20 years of Yakult in the United Kingdom!
